The Challenge Create an intuitive and exciting client hub hyping the return of the Star Guardians, one of Riot Games' most popular alternate universes and skin lines, along with a Star Guardian meta game event.
The Solution We partnered with Riot Games to create a dynamic, interactive, and thematic hub experience that captures the aesthetic and atmosphere of the League of Legends Star Guardians universe. By blending thoughtful UI/UX design, a rich visual language, and engaging interactive elements, the hub transcends a simple landing page—it becomes a gateway to the Star Guardians' universe, enhancing the player journey and delivering a memorable, hype-filled experience.
CLIENT: Riot Games
AGENCY: Thinkingbox
ROLE: Designer
CREATIVE DIRECTION: Andy Burdin
DESIGN SUPPORT: Annie Myron PRODUCER: Daniel Midgley